Javelin Marketing Blog

Most producers get referrals by asking their clients for the names of any acquaintances who may need their services. But when you get referrals this way, you call the acquaintance and:
• They don’t know who you are.
• They don’t know what you do.
• They don’t know why you’re calling.
• They don’t know how you got their [...]

Everyone tells you to get client referrals, that it’s the easiest way to build your business. But how many financial advisors do you know who get an abundance of referrals? Not too many. And how many producers work hard at it, but end up with little results? They join the board of a non-profit, they [...]